Automation

Marketing Automation Blog - Act-On Marketing Automation Platform

• The More AI Advances, the More Lifecycle Marketing Mattersby Act-On on June 22, 2026 at 7:58 pm

As AI makes marketing execution easier, lifecycle marketing becomes a key competitive advantage. Learn why customer journeys matter more than ever.

• The Key to AI Success in Marketing Tech: Offer Real Value, Not Hypeby Act-On on May 18, 2026 at 10:58 pm

New research shows that marketers are over hype and buzzwords, they want AI that actually works.

• Google Now Allows Users to Change Their Gmail Address: Deliverability Impactby Act-On on May 6, 2026 at 5:09 pm

The latest Google update for Gmail accounts might sound like an April Fool’s prank on email marketers, but it’s a real policy change with deliverability impact.

• Retail Bank Marketing Trends to Watch in 2026by Nicki Howell on April 30, 2026 at 6:27 pm

Learn how retail banks can win in 2026 with personalization, first-party data, and automation to deliver better customer experiences at scale.

• Smarter Digital Marketing Strategies for Manufacturing Teamsby Nicki Howell on March 31, 2026 at 3:21 pm

Explore modern digital marketing strategies for manufacturing—omnichannel campaigns, social listening, and analytics—to stay competitive and win more business.