SEO Blog by Ahrefs Link Building Strategies & SEO Tips
- Retrieval Augmented Generation (RAG) Explained: How AI Decides Which Pages to Search & Cite
by Louise Linehan on July 9, 2026 at 8:56 amYou need to understand RAG because it’s one of the ways ChatGPT, AI Mode and other AI search engines choose which pages get included in its answer. This guide explains how RAG works (in plain English), what makes content more…Read more ›
- Self-Promotional Content Works—Until It Backfires (AI SEO Experiment)by Mateusz Makosiewicz on July 6, 2026 at 10:00 am
Two recent studies looked at how well this works. Glen Allsopp analyzed 750 ChatGPT prompts and found that “best [category]” listicles were the most frequently cited source type in AI-generated answers. In other words, AI systems clearly use this content…Read more ›
- 100 Most Expensive Keywords for Google Ads (July 2026)by Si Quan Ong on July 3, 2026 at 9:30 am
These are the 100 most expensive keywords on Google Ads, along with their monthly search volume and cost per click (CPC). # Keyword CPC Search Volume 1 chordee repair $105.00 800 2 mesothelioma attorney chicago $100.00 1,200 3 lawsuit mesothelioma…Read more ›
